ABOUT ELITE
SPORTS UK

Elite Sports UK, established in 2008, manages multiple leisure centres, promoting diverse sports and facilities to keep communities active and healthy. See below a snippet of our talented team and learn a bit about them and the Elite mindset.

Elite values

Inclusivity: We believe everyone should have access to sports and fitness, regardless of age, ability, or background.

Community-Centric: We are deeply committed to fostering a sense of community through shared physical activity, creating spaces where people can connect and grow together.

Excellence: We strive for excellence in everything we do delivering high-quality facilities and experiences.

Well-Being: Promoting well-being is at the heart of our mission. We aim to improve both the physical and mental health of our members by encouraging active lifestyles and fostering positive environments.

Fun and Enjoyment: We believe that staying active should be enjoyable.

Short Intro

Established in 2008, Elite Sports UK is a leading sports and leisure company managing multiple leisure centres across the UK. We are committed to promoting a wide range of sports and facilities, providing vibrant and inclusive spaces for communities to stay active and enjoy a healthy lifestyle. From state-of-the-art fitness centres and swimming pools to diverse sports programs for all ages and abilities, our mission is to inspire and support everyone to engage in physical activity and well-being. Join us at Elite Sports UK and discover the perfect place to get active, stay fit, and have fun!

Meet the Team

Aaron Daniel

Director

Aaron co-founded Elite Sports UK in 2008 and has been the director ever since. His day-to-day varies as he has an ever-growing company to manage. In his free time, Aaron goes snowboarding!

Joe Harper

Director of Sports & Recreation

Joe has been with Elite Sports for 2 years but has worked in leisure for over 20. He oversees all of our sites and is always here, there and everywhere! In his free time, Joe enjoys watching CCFC.

Scott Davis

Senior Duty Manager & Swim Manager

Scott has worked for Elite for three years and worked his way from a lifeguard to senior duty manager. Scott is predominantly based at ESC Nuneaton, overseeing the day-to-day operations. However, you may also see him at Arley. In his free time Scott plays the drums & is in a steel band!

Graham Norman

Senior Duty Manager

Graham is the senior duty manager for ESC Arley, has worked for Elite for 7 years, and has over 10 years of leisure experience! He is the friendly face of our Arley community and everyone knows him. In his free time, Graham competes in Triathlon!

Pearl Maynard

Centre Manager

Pearl is the centre manager for ESC Kingsdown and has been working there for 19 years! Pearl knows everything about our Bristol community and in her free time enjoys dancing, especially Cuban salsa.

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